Atlantic Records

80 million views

We were tasked with the social distribution for Teddy Swims's 'Lose Control' and 'The Door' from early 2023, focusing on showcasing his live performance abilities. This campaign garnered over 90 million views and 25 years of watchtime.'Lose Control' reached no.1 on Billboard and no.2 in the UK charts.

Atlantic Records

1.75m views / mn

We had the pleasure of working on Ed Sheeran's social positioning, building out multiple audience segments in order to create clearer lines of communication between Ed and his many diverse fans and niches. The campaign ran for the duration of his world tour, consistently achieving over 1.75m views a month.

2K Management

UK No.1

We were hired to promote J Hus's Beautiful and Brutal Yard without interviews or press from the artist. To overcome this challenge, we leveraged past interviews and memorable moments from his career to engage his fanbase, build anticipation, and create buzz around the album, ensuring a strong connection and new fan education despite J Hus's absence from direct promotion.

Universal Music

7 million views

Celebrating the 10th anniversary of Sam's debut album In the Lonely Hour, we worked with Universal to re-engage Sam's audience by drawing attention to hit singles like 'Stay with Me', 'Lay Me Down', 'Money on My Mind', and 'I'm Not the Only One.' To achieve this, we used a mix of recent and older live performance clips to promote the songs, generating 7 million views in the first 2 months of the Campaign.

100 Days

12 million views

Mark Ambor was gaining momentum, and we were tasked in expanding his niche appeal. We focused on seeding niches in farming, ranch culture, and relationship-based content, resulting in his first Billboard entries with Belong Together and Good to Be. The campaign achieved 12 million views across two accounts, effectively seeding these new niches for broader audience engagement.

Alpha Bravo

We were commissioned to build a strong and compelling narrative around breakthrough artist Strandz by highlighting his independent approach to creating music and highlighting ways to make him stand out in a busy UK rap market.

Stay Free Get Lizzy

5 million views

With Fimi being one of the most exciting and groundbreaking new artists, with a strong culture built on tiktok we were hired to build out a campaign of tasteful creators to continue the trends Fimi was creating organically and add fuel to the momentum he has continued to create on the platform for his EP New World Order

Graduation

Russ had one of the most extraordinary and ground-breaking album roll outs of 2023, with unique and creative marketing efforts tying in with the book The Alchemist by Paulo Coelho, we worked on narrative focused videos for the marketing company Graduation to highlight and shape how Russ's audience felt about the campaign

SoundCloud & Ministy of Sound

Prada was one of the biggest singles of the year, we helped to tell the story of the song in collaboration with SoundCloud and Ministry of Sound